The Speed of Trust - a Critical Corporate Asset

TRUST allows a person to ask better questions, explore ideas more freely, and course correct without defensiveness.

INSPIRING TRUST begins with trusting yourself, knowing your truths, trusting your own word, your own ethics and actions. Steven Covey has written a series of brilliant books on the value and importance of trust in business and society.

TRUST is BUILT on consistent unambiguous behaviour and communication. Yet often we say one thing with our words and something entirely different and unintentionally with our body. In these instances the person you are communicating with will often listen more to your body language than your words. Critical thinking does not apply to most conversations. Conversations and decisions are often controlled by emotion, hunch, impression and belief.

Most times they are devoid of critical thinking.

Covey teaches that TRUST will enable a company to be better; scale a business with more enthusiasm and engagement;  introduce new offerings quicker and with more precision; bond closer with customers and offer them products that BETTER meet their goals thereby obtaining more business from existing customers.

Mark Bowden is an author, subject matter expert, and idea transmitter at the Schulich Executive Education Centre and has spent more than ten years studying how body language effects communication and trust and therefore success in both large and small corporations.

He demonstrates in this clip just how much body language accounts for the majority of information you hear.

How important is coupling the skill of body language with listening when you are trying to build trust or eliciting collaborative innovation?

Whether you are presenting an idea, delivering a speech, helping an associate fine tune a project, or talking to an associate or customer in the hall way, the way you use your body language can affect the success of you, your team, and your company.

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