Retail Marketing Fundamentals: Strategies for Winning in an Omnichannel World

  • New Program!

  • This program has been designed to help participants understand both the time-tested fundamentals of successful retail and how retail needs to evolve to meet the needs of tomorrow’s consumers. Participants will leave the program with a firm understanding of retail fundamentals and how a retailer can succeed in an omnichannel world, which can be immediately applied to their own businesses.

  • “This course will truly help improve the way I manage my team in the future.”

    Karen LeungOperations Manager, Shoppers Drug Mart

Top Reasons To Choose This Program

  • Review real-world case studies and simulations that bring academic theory to life

    Take what you learn and use it to improve your retail organization immediately

    Understand the key areas for retail success and discover how some of the world’s greatest retailers leverage these areas to win

    Understand “The Experience Economy” and uncover gaps between service expectations and delivery

    Take minimal time away from your operation in this three-day program