SEEC holds Virtual Fireside Chat Series with experts on leadership
Each day we are faced with uncertainty and disruption. COVID-19 has turned the w...
-
-
Pandemic Messaging Must Stay True to Your Brand
The following excerpt is from the SEEC Fireside Chat series, Leadership Lessons in Trouble Times, featuring Ian Gordon, Senior Vice-President, Loblaw Brands Ltd. In the conversation, Gordon spoke about how organizations are adjusting their marketing communications efforts in the unique situation of the pandemic and how any reassuring messaging must still connect with the core […]
Posted onSchulich IMBA grad assumes leadership of SEEC
The Schulich Executive Education Centre (SEEC) welcomed a new executive director Sept. 1. Schulich Dean Detlev Zwick announced earlier that Schulich alumnus Rami Mayer (IMBA ’02) would succeed Alan Middleton who retired Aug. 31. “We are fortunate that Alan’s position will be filled by Rami Mayer, who has worked closely alongside Alan for many years,” […]
Posted onManaging in the new workplace reality
The COVID-19 pandemic has caused suffering and disruption for businesses and society but the aftermath of the lock down may turn out to be an opportune moment for workers. A widespread shift in organizational structures towards less hierarchical models and more equitable policies has been accelerated. As businesses reopen, managers will find themselves in workplace […]
Posted onSEEC builder Alan Middleton to retire
Alan Middleton, executive director of the Schulich Executive Education Centre and distinguished adjunct professor of marketing in the Schulich School of Business, is retiring after a 19-year career. After a stellar 25-year career as a marketing practitioner with Esso Petroleum, UOP Inc. then rising to the position of executive vice-president and board of directors member […]
Posted onNew Fintech program tracks the whole buyer experience
Successfully adopting new technology is only part of the challenge organizations face in this time of disruption. Understanding the full impact of how technology platforms are radically changing business models requires a broader, more holistic look at the buyer’s path to purchase and how Fintech allows financial services to follow them on that journey. The […]
Posted on