Strategic Branding in the Digital Age: Building, Communicating, and Revitalizing Your Brand

  • Become a branding expert in your organization!

  • This world-class program gives you the skills to contribute meaningfully to ongoing marketing decision-making and the strategic branding of your organization's products and services. It will also give you the advanced branding strategies you need to constantly reinforce your message and put your company ahead of the competition.

    • “The course has been fantastic! I would recommend it to any marketing professional. Schulich – I will be back!”

      N. RodgersAdvertising Coordinator, Napoleon
    • ““This course broadened my perspective on what a brand is and how to ensure we properly identify our brand in the market.””

      S. BurkeProduction, Atlantic Lottery
    • “This course has provided me with the theory I needed to help define and deliver an effective brand for my organization.”

      J. VizzaDirector of Brand, Pen Financial Credit Union
    • “This course provides a good scope of brand concepts and framework that could be implemented in our daily activities back at work.”

      A. SuaveManager, Strategy and Corporate Marketing, Canada Post Corporation

Top Reasons To Choose This Program

  • Create a customized brand communications plan using a 5-step process

    Receive one-to-one instructor feedback during the program

    Differentiate yourself from the competition